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samenvatting MARKETING COMMUNICATIE

samenvatting MARKETING COMMUNICATIE

Dit is een uitgebreide samenvatting van het vak marketingcommunicatie, dat in het tweede semester van het eerste jaar Marketing- en Communicatiesupport op de AP Hogeschool wordt gegeven. De P van Promotie (= marketingcommunicatie) wordt in dit vak verder uitgediept.
De leerstof wordt over 9 lessen verspreid en per les werd deze hierin samengevat. Notities van de powerpointslides zijn in deze samenvatting verwerkt. Door gebruik van afbeeldingen en schema's als toelichting wordt de leerstof al snel duidelijk. Ook persoonlijke notities van een leerling vullen deze samenvatting nog aan.

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Subjects of Communicatiemanagement - Artesis Plantijn Hogeschool Antwerpen

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actualiteit in perspectief brand activation commerciële communicatie commerciële vaardigheden communicatie essentials communicatiesociologie digital (marketing) digital skills economische topics international brand communication marketing marketingcommunicatie medialandschap medialeer nederlands 1 nederlands 2 pr & reputatiemanagement pr & voorlichting principes van marketing psychologie reclame reclame (campagne 2) sociologie More Communicatiemanagement ›

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