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Tag: Marketing research methods
View documents with the tag: Marketing research methods. By downloading summaries, lecture notes, practice exams and study guides at Knoowy you save time studying. Time you can invest to get better grades.
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Book (Malhotra) Summary Marketing Research Methods (chapter 8,9, 16-20) - Exam material
$ 4.64
30 pages
This document contains the chapters that are obligatory for the exam. To be more specific: chapter 8, 9, 16-20 from the book Marketing Research - an applied orientation (Malhotra, 2016).
Rijksuniversiteit Groningen
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International Business
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Marketing Research Methods
Marketing Research, An Applied Orientation
by Malhotra
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