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Principles of Marketing Summary
$ 5.57
45 pages
3 downloads
Hey everyone, this is my summary of the book Principles of Marketing the 17th (global edition) by Kotler. It includes chapter 1,2,3,5,7,18 (I followed the exam material from my university). All information is from the book and images contain sources. I hop...
De Haagse Hogeschool
/
International Business and Management Studies
/
Marketing
Principles of Marketing 17th Edition
Philip Kotler
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