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“Strategic Entrepreneurship: Creating Competitive Advantage Through Streams of Innovation” Ireland, R.D. & J.W. Webb (2007)

“Strategic Entrepreneurship: Creating Competitive Advantage Through Streams of Innovation” Ireland, R.D. & J.W. Webb (2007)

Summary article IMM - relevant main point to know

“Strategic Entrepreneurship: Creating Competitive Advantage Through Streams of Innovation” Ireland, R.D. & J.W. Webb (2007)

In today’s fast-paced competitive environment, firms face the need to be increasingly nimble and adaptive. We discuss strategic entrepreneurship as the means through which firms simultaneously exploit their current competitive advantages while exploring for future opportunities. Achieving a balance between exploration and exploitation.
Aim: describing how firms can create competitive advantage through streams of innovation

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MorganH
MorganH

22 documents uploaded

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Bachelor' student at Rug, University of Groningen in International business and management (Second Year)

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Subjects of International Business and Management - Rijksuniversiteit Groningen

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