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Uitgebreide samenvatting van een aantal hoofdstukken (zie inhoudsopgave) van het boek 'Principes van Marketing' van Philip Kotler.
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Kotler Principes van Marketing Hoofdstuk 9 Productontwikkeling en levenscyclusstrategieën
Kotler Principes van Marketing Hoofdstuk 11 Prijsbeleid
Dit is een samenvatting van Marketing dat gegeven wordt in het 2e jaar KMO - management op de Karel de Grote Hogeschool.
inleiding tot het algemeen boekhouden management marketing ondermeningsrecht ondernemingsrecht wiskunde ii More Handelsingenieur ›
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