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This document covers chapter 1, 2, 3, 6, 7, 9, 10, 11, 12, 13 of Marketing Fundamentals of year one.
NHTV Breda / Hoger Hotelonderwijs / Marketing Marketing Fundamentals by Bronis VerhageThis is a detailed and good explained summary of chapter 7 until paragraph 7.5 of the book Marketing Fundamentals.
NHTV Breda / Hoger Hotelonderwijs / Marketing Marketing Fundamentals by Bronis VerhageSummary chapter 1 from Marketing Fundamentals (Noordhoff).
Zuyd Hogeschool / Marketing Marketing Fundamentals by B. VerhageThis document includes all lecture notes of marketing of year 1.
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