Below are summaries, lecture notes, study guides and practice exams for International Marketing for SMEs of Economics and Management at Wittenborg University of Applied Sciences. When you have documents yourself that can be shared among students, please upload them to aid other students with studying. Every time someone downloads your document, you will be rewarded.
International Marketing, An SME Perspective chapters 1, 2, 3, 4, 9, 13, 14, 15, 16, 17 and 19. Gives sufficient insight to SME's and global marketing practices.
Wittenborg University of Applied Sciences / Economics and Management / International Marketing for SMEsSummary of Global Marketing book by Svend Hollensen, seventh edition. The summary covers all 19 chapters of the book. Related to the International Marketing for SMEs module.
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