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Samenvatting Advertising & Marketing Psychology
Een uitgebreide samenvatting van het hele boek (hoofdstuk 1 t/m 8).
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Specifications
- School: Universiteit Twente
- Course: Communication Studies
- Subject: Advertising & Marketing Psychology
- All documents for this course ›
- Year of study: 1e
Book
- Name book: The Psychology Of Advertising
- ISBN: 9781848723061
- Chapters: 1 t/m 16
- Author: B Fennis & WW Stroebe
Document
- Section: Summaries
- Updated on: 05-22-2017
- Made on: 05-22-2017
- Type: .pdf
- Pages: 61
- Language: Nederlands
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Subjects of Communication Studies - Universiteit Twente
More Communication Studies ›advertising & marketing psychology communication research and design communication science englih essentials in marketing communication and consumer behaviour persuasive communication pre-master communication science research meth and descriptive statistics
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