Accountmanagement 3 van Johan van Haverbeke
samenvatting tot hoofdstuk 4.3.1
This course builds on the skills learned in the introductory course Sales & Customer Interaction by extending them to cover more complex business to business (B2B) relationships with existing customers and managing the relationship with key clients by protecting and growing the business with them in line with the organization’s goals.
accountmanagement basisprincipes marketing basisprincipes verkoop burgerlijk recht commercieel budgetteren consumentengedrag digitale marketing engels 3 filosofie financieel beheer internationale marketing 3 itaa macroeconomics marketing marketingcommunicatie marketingplanning en strategie marktonderzoek marktonderzoek en analyse2 marktonderzoek- en analyse 1 marktonderzoek- en analyse1 micro - economie ondernemingsrecht retail, non-profit en sociale marketing verkoopmanagement verkoopmanagement toegepast