Below are summaries, lecture notes, study guides and practice exams for Market Models of Marketing at Rijksuniversiteit Groningen. When you have documents yourself that can be shared among students, please upload them to aid other students with studying. Every time someone downloads your document, you will be rewarded.
The best complete summary for Market Models for MADS (EBM077A05), it includes: Lectures, Readings & Book Chapters, Weekly Quizzes and 3 Practice Exams. Enhanced with a dynamic table of contents and meticulous organization for readability and easy studying....
Rijksuniversiteit Groningen / Marketing / Market Models Modeling MarketsSummary for the course Market Models at the University of Groningen, included in the master's programme Marketing Analytics and Data Science. The summary includes the required chapters of the book Modeling Markets by Leeflang et al.: Chapter 1 until 6.3. I...
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