Below are summaries, lecture notes, study guides and practice exams for Retail & Omnichannel Marketing of Marketing at Rijksuniversiteit Groningen. When you have documents yourself that can be shared among students, please upload them to aid other students with studying. Every time someone downloads your document, you will be rewarded.
The best complete summary for Retail & Omnichannel Marketing for MADS and Marketing Management, it includes: Lectures, Readings (Mandatory + Optional), Team Assignment Case 1 and 2 and the latest Exam. Enhanced with a dynamic table of contents and meticulo...
The best readings summary for Retail & Omnichannel Marketing for MADS and Marketing Management, it includes: All Readings (Mandatory + Optional), Team Assignment Case 1 and 2. Enhanced with a dynamic table of contents and meticulous organization for readab...
The best lecture summary for Retail & Omnichannel Marketing for MADS and Marketing Management, it includes: All Lectures. Enhanced with a dynamic table of contents and meticulous organization for readability and easy studying. 100% of profit from this summ...
This is an extensive summary of the mandatory readings of the MSc course Retail & Omnichannel Marketing at the University of Groningen's Faculty of Economics & Business. Titles of articles included in the summary: - Steenkamp & Sloot (2018) - Chp 2, 3, 6-...
This is an extensive summary of the lectures of the elective MSc course Retail & Omnichannel Marketing at the University of Groningen's Faculty of Economics & Business.
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